Pulsetto: Povilas & Vitalijus's VNS Innovation Journey

Pulsetto was born in Vilnius, Lithuania, from a problem that millions of people share but few have a real solution for: chronic stress that no amount of willpower, sleep hygiene tips, or productivity apps can fully address. Co-founders Povilas Sabaliauskas and Vitalijus Majorovas were building companies and scaling teams when burnout hit them both — not gradually, but all at once. Instead of reaching for another supplement or another app, they went looking for something that worked at the biological level. What they found was vagus nerve stimulation, and what they built was Pulsetto.

The Science Behind the Device

The vagus nerve is the longest cranial nerve in the body, running from the brainstem through the neck, chest, and abdomen. It serves as the primary communication highway between the brain and the body’s organs, playing a central role in regulating stress response, heart rate variability, inflammation, digestion, and mood. When stimulated, it activates the parasympathetic nervous system — the body’s “rest and digest” counterpart to the “fight or flight” stress response.

Clinical research has shown that vagus nerve stimulation can reduce cortisol levels, improve heart rate variability, support better sleep, and help the body recover from chronic stress more effectively. Until recently, VNS was either surgical — implanted devices used for epilepsy and depression — or bulky clinical equipment far outside the reach of everyday use. Pulsetto changed that by delivering gentle, non-invasive electrical pulses to the vagus nerve through the neck, in sessions as short as four minutes, guided by a companion app.

Two Devices, One Mission

Pulsetto offers two flagship devices built for different lives. The Pulsetto Lite is the entry point — a streamlined, app-connected VNS device designed for daily stress and sleep sessions at home or at the office. The Pulsetto FIT is built for active users, with a more secure fit and durability engineered for use during movement, travel, and recovery from physical training. Both connect to the Pulsetto app, which offers guided programs across stress relief, sleep improvement, focus enhancement, energy, and burnout recovery.

Built for Consistency, Not Complexity

One of the most important design decisions Pulsetto made was keeping sessions short. The science shows that even brief, consistent VNS sessions produce measurable improvements in HRV and stress markers over time — and the biggest barrier to consistency is time. A four-minute session fits into a morning routine, a lunch break, or the minutes before sleep. The device pairs with the app in seconds, the gel applies easily to the neck contacts, and the session runs automatically.

150,000 Users and Growing

Pulsetto has grown to serve more than 150,000 users across 50+ countries — a number that reflects both the universality of the stress problem and the effectiveness of the solution. Users report improvements in sleep quality, reductions in anxiety, better focus, and a general sense of nervous system resilience that builds over weeks of consistent use.

Why Pulsetto at Daily Health & Beauty

At Daily Health & Beauty, we carry Pulsetto because it represents something rare in the wellness space: a device with a genuine clinical mechanism, a clear founder story, and a product experience that actually fits into daily life. Chronic stress is one of the most significant drivers of long-term health decline — and most people have no reliable, evidence-based tool for addressing it consistently. Pulsetto is that tool, and we are proud to bring it to our community.

Browse the full Pulsetto lineup below — including the Pulsetto Lite, Pulsetto FIT, conductive gel, wipes, travel cases, and accessories.