GladGirl: Honoring Legacy, Embracing Future and the Vision of Esther Bolkin

Daily Health & Beauty
Honoring Legacy, Embracing Future: Meet GladGirl and the Vision of Esther Bolkin - Daily Health & Beauty

Vendor Story · Lash Beauty

GladGirl: Honoring Legacy, Embracing The Future, And The Vision Of Esther Bolkin

Four Decades Of Innovation, Love, Mentorship, And An Unwavering Commitment To Lash Lovers.

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We’re deeply honored to introduce GladGirl, a company built on four decades of innovation, love, and an unwavering commitment to the lash community. GladGirl represents more than premium eyelash extension products. It is a legacy of empowerment, mentorship, and the beautiful vision of a woman who blazed an innovative trail for all Lash Lovers to follow.

A Legacy Worth Carrying Forward

Innovation, Love, And Community

GladGirl honors where the lash industry has been while continuing to support the artists, students, customers, and teams shaping its future.

Legacy

Carrying Esther Bolkin’s kindness, vision, skill, and loving spirit forward.

Mentorship

Supporting lash professionals at every stage of their career and craft.

Excellence

Premium, award-winning lash products made with care and purpose.

Community

Helping clients, artists, students, and teams thrive together.

Remembering Esther Bolkin

For more than four decades, Esther Bolkin blazed an innovative trail, creating a path for all Lash Lovers to travel. Her kindness, vision, skill, and loving spirit continue to be felt, remembered, and carried forward.

Though we lost this remarkable woman in September 2023, her memory lives on through GladGirl and each lash applied by all those she taught and mentored along the way.

Her legacy continues through every lash artist she mentored, every customer she served, and every innovation that carries her vision forward.The GladGirl Legacy

The Foundation And Future

Brian Greene’s Vision

Inspired by Esther’s visionary focus within the eyelash extension industry, son-in-law Brian Greene joined her journey and formally partnered with Esther to found Glad Lash in 2009. He set out to tap into the full potential of the business Esther had begun some 35 years earlier.

From Glad Lash To GladGirl

Working largely behind the scenes, Brian developed the brand and company culture before taking on the leadership role of CEO in 2011. He launched a comprehensive online store with full e-commerce capabilities and a growing catalog of lash products, sizes, and styles.

In January 2016, that evolution was formally established as GladGirl. In 2018, the company expanded its vision further with the first of its physical stores.

When our customers thrive and achieve success, we naturally flourish as well.GladGirl Guiding Philosophy

A Guiding Philosophy

GladGirl continues to build a beautiful cycle of growth and prosperity by supporting the people who make the lash community so special.

  • Empower Clients
    Help every customer feel confident in their own transformation.
  • Support Artists
    Provide quality products, education, and tools for success.
  • Honor Mentors
    Carry forward the lessons and generosity that shaped the community.
  • Keep Innovating
    Continue improving products and services for the future.
A love for our work helps beauty professionals be the very best in our business.Professional Beauty Association

A Commitment To Values

GladGirl has a long history of offering vegan and cruelty-free products. In 2020, they were formally recognized and approved by PETA as part of its Global Animal Test Policy.

GladGirl is also a long-standing member of the Professional Beauty Association, which promotes a love for the work and the pursuit of excellence throughout the beauty industry.

Award-Winning Lash Excellence

GladGirl has won a string of awards in recognition of the popularity and quality of its eyelash extension products. Multiple award-winning lashes include the Salon Professional and Signature Mink lines, a testament to the brand’s commitment to excellence.

At Daily Health & Beauty, we’re moved by GladGirl’s story of love, legacy, and unwavering commitment to the lash community. Their dedication to honoring Esther’s memory while continuing to innovate makes them a truly special partner.

Lash On, Lovers.Esther Bolkin’s Enduring Spirit

Explore GladGirl At Daily Health & Beauty

Honor The Legacy. Embrace The Future. Lash On.

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GladGirl At Daily Health & Beauty

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Explore GladGirl Products With Live Pricing, Lash Options, And Flexible Ways To Shop.
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