Rashell: 20+ Years of Cruelty-Free Cosmetics from Los Angeles

Daily Health & Beauty
Rashell: 20+ Years of Cruelty-Free Cosmetics from Los Angeles

A Beauty Secret Worth Sharing

Rashell: Over 20 Years Of Chemist-Crafted Cosmetics.

Cruelty-Free Quality, Skin-Friendly Formulas, And Makeup That Makes Sense.

Shop Rashell ↓

At Daily Health & Beauty, we're thrilled to introduce Rashell Cosmetics, a Los Angeles beauty brand founded more than twenty years ago by chemist Mehrdad Mobassery.

Rashell was built to create reasonably priced alternatives to top brands, and today owner John Dorsey carries that legacy forward with cruelty-free, skin-friendly cosmetics that make quality beauty accessible.

“Welcome to the Rashell-a-verse!”

Rashell Cosmetics

Founded On Formulation

Mehrdad spent years perfecting Rashell's formulas as a chemist. When John discovered the brand, the quality and staying power of the Hair Mascara immediately stood out, making Rashell a natural next step for his family and women's hair accessory business.

What Makes Rashell Different

Rashell brings together professional formulation, everyday accessibility, and the warmth of a family-run brand. Its formulas are rooted in more than two decades of refinement.

Chemist CraftedFormulas rooted in years of refinement.
Cruelty FreeBeauty made with thoughtful values.
Skin FriendlyComfortable for everyday routines.
Reasonably PricedQuality without an inflated price.
Quality Makeup Shouldn't Cost A Fortune.
Rashell makes chemist-perfected beauty feel welcoming and attainable.

Find Your New Beauty Secret.

Discover Quality That Keeps Up.

Explore Rashell ↓

From Hair Mascara To Everyday Beauty

Start with the iconic Hair Mascara, explore Hair Serum, and discover practical products that have helped build the Rashell-a-verse.

Try The Hair Mascara
Discover Rashell's star product and its staying power.
Care For Hair
Explore Hair Serum for your routine.
Choose Cruelty-Free
Build beauty around your values.
Keep It Practical
Reach for products made for everyday life.

The Best Kept Secret In Makeup — Until Now

John's two daughters and wife are big Rashell fans, reflecting the trust built through quality, staying power, and a genuine desire to make beauty more accessible.

At Daily Health & Beauty, we're proud to share a brand with a chemist's precision, a family's passion, and a loyal community.

Rashell At Daily Health & Beauty

Shop Rashell

Explore Rashell Products With Live Pricing, Hair Mascara, Hair Serum, Cruelty-Free Cosmetics, And Flexible Ways To Shop.

Browse The Full Rashell Collection →
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Continue Exploring Rashell

Welcome To The Rashell-a-Verse.

Discover cruelty-free, skin-friendly cosmetics with quality and staying power.
Shop The Full Rashell Collection →
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