Pursonic: 50+ Years of Innovation, Family Legacy, and Premium Value
Daily Health & Beauty
Vendor Story · Family Innovation
Pursonic: 50+ Years Of Innovation, Family Legacy, And Premium Value
Making Smart, Innovative Products More Accessible For Everyday Life.
Shop Pursonic ↓We’re honored to introduce Pursonic, a remarkable family-owned business that has been manufacturing excellence since 1971. Based in the heart of New York City, Pursonic represents the beautiful intersection of immigrant dreams, family legacy, and innovative products that make premium quality accessible to everyone.
Pursonic’s story is built on hard work, innovation, and value, creating practical products that fit naturally into everyday life while carrying forward the passion of the family who founded the company.
“Premium Quality Should Be Accessible To Everyone.”
The Pursonic PhilosophyPursonic At A Glance
A family-owned New York City business with more than 50 years of manufacturing experience.
A brand built around new, innovative, and exciting products that everyone can afford.
A growing collection spanning personal care, beauty, aromatherapy, home, and everyday wellness.
Passion, Purpose, And Progress
An Inspiring Founder’s Journey
From a small business with big dreams to a family brand trusted across everyday categories.
The Pursonic story begins with Nessim Hadef, a young man born in Cairo, Egypt, who emigrated to New York in 1968 with big dreams and unwavering determination. In 1971, he started a small business that would eventually become a legacy.
For the next 50 years, he worked relentlessly with passion, ultimately launching Pursonic as a brand in 2012 at the heart of New York City. Today, his family continues running his legacy with the same passion and enthusiasm that built the company.
Family-Owned
A lasting family legacy carrying forward the passion that built the business.
Innovative
Practical technology and thoughtful products designed around real everyday needs.
Trusted
Products carried by major retailers and chosen by households nationwide.
Accessible
Premium value without compromising quality, usefulness, or excitement.
The Breakthrough
From QVC Success To Everyday Essentials
One sonic toothbrush opened the door to a much bigger family of useful products.
Pursonic’s initial breakthrough came on television with QVC, where they introduced their first sonic toothbrush. The response was so overwhelming that they initially couldn’t keep up with demand. That early success became the springboard for expansion into beauty, aromatherapy, home, and personal care products.
Products For Everyday Life
Personal Care. Advanced sonic technology for oral health.
Beauty. Innovative beauty devices and tools.
Aromatherapy. Products for wellness and relaxation.
Home. Practical solutions for everyday living.
A Growing Legacy
Trusted By Major Retailers
Pursonic’s success speaks for itself through impressive retail partnerships.
Pursonic’s products are available through mass merchandisers, drug chains, specialty retailers, dotcom retailers, wholesalers, and contractors.
Notable retail partners include Target, Walmart, Macy’s, Amazon.com, Five Below, TJ Maxx, Home Depot, Walgreens, Boscov’s Department Stores, Burlington, and many more.
“A Great Product Should Fit Naturally Into Your Everyday Routine.”
Innovation With PurposeExplore Pursonic At Daily Health & Beauty
Discover Smart Products Backed By A Family Legacy.
Browse All Products ↓Pursonic Since 1971
A Legacy Still Moving Forward
Innovation, value, and family passion continuing to grow together.
With over 50 years of manufacturing experience and more than a decade of brand excellence, Pursonic represents the American dream realized through hard work, innovation, and family values.
At Daily Health & Beauty, we’re excited to partner with Pursonic because they make premium quality accessible while maintaining the personal touch of a family business.
Premium Value. Everyday Innovation.
Explore personal care, beauty, aromatherapy, and home products designed to bring practical innovation into daily routines.
Pursonic At Daily Health & Beauty
Shop The Pursonic Collection
Premium Value. Everyday Innovation.
Explore personal care, beauty, aromatherapy, and home products from Pursonic.
Browse The Full Pursonic Collection →
